Search Engine Optimization

Mostly Free Tools and Resources.

Keyword research:

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Keywords Wordtracker. Find the keywords you need to succeed online

Wordtracker’s leading-edge research tool gives you the keywords you need to rise above your competitors in search engine rankings. Even better, Keywords Wordtracker also shows you how keyword research can help you discover untapped market niches, get inspiration for new products, and create compelling content that distinguishes your site from the pack.

Keyword Suggestion Tool. Digital Point Solutions

This is a handy little tool will show you the results of your query from both Wordtracker and Overture for determining which phrases are searched most often.

SEO stats, analytics and metrics:

Improve your site and increase marketing ROI with Google Analytics. Google wants you to attract more of the traffic you are looking for, and help you turn more visitors into customers.Use Google Analytics to learn which online marketing initiatives are cost effective and see how visitors actually interact with your site. Make informed site design improvements, drive targeted traffic, and increase your conversions and profits.

Alexa Site Information

Alexa has built an unparalleled database of information about sites that includes statistics, related links and more. All of this information can be found on Alexa’s Site Overview pages, Traffic Detail pages and Related Links pages. To access these pages, simply type the URL of any site into the Alexa Search box.

Trifecta – SEOmoz

Measure the strength of pages, blogs and entire domains based on factors inherent to popularity, influence and ranking ability and see your impact compared against others in your industry.

Search Engine Ratings and Stats. This section of Search Engine Watch shows how search engines are performing in various areas.

ClickZ Stats. Trends & statistics: the Web’s richest source.